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Economic Service
Economic Service Quality Mark Beef Council Out Working for Beef








Primary Economics Ltd 

Trading as NZ Meat & Wool Boards Economic Service

I was appointed to the old committee of the Economic Service when first elected as a Board member in September 1995.  For the last three years I have been Chairman.

In that time we have negotiated the extention of the joint funding agreement with the Wool Board and then two years ago, introduced a more commercial model and formed the Service into a company called Primary Economics Ltd.

The focus of the company now is on trying to increase revenues from "outside" income generating sales.  At the same time a performance based pay system has been introduced to offer incentives to the company staff to achieve beyond expectation.

Last year we developed a website presense and it is policy to increasingly use the internet, not only to source primary information to go into the important database that generates the predictions but also as a means of conveying information to farmers and the industry to assist them in making better business decisions.

Meat New Zealand's role generally as a provider of information and knowledge to all components of the value chain is vital and Primary Economics is seen as a key component in that.  The mission is to make that a commercially based lean organisation able to deliver in a timely manner.

In both the last two financial years the Economic Service has exceeded its budgeted surplus targets and returned funds to the Board.

I urge you soon to visit the new website.  One of the farmer features is a section to assist in doing budget pricing which will be updated as the season progresses. 



Send mail to tim@storthoaks.co.nz with questions or comments about this web site.
Last modified: January 30, 2001